The Atkins Group won out a very competitive bidding process to manage the creative marketing, advertising and campaigns for Spurs Sports & Entertainment and its franchises: the Spurs (NBA), Rampage (AHL), Silver Stars (WNBA) and Toros (NBA Development League) and the AT&T Center.

“We are looking forward to our new partnership with The Atkins Group,” said President of Spurs Sports & Entertainment Rick Pych. “Together, we can bring new perspectives and creativity to all sports and entertainment fans through interesting and innovative outreach. The Atkins Group is just the agency to help us spread our enthusiasm, from basketball to hockey to concerts. Our mission is to entertain and provide the best atmosphere and experience to all fans.”

“Our team at The Atkins Group could not be more excited about this win,” said The Atkins Group President Steve Atkins. “The opportunity to work with Spurs Sports & Entertainment is one of the greatest honors any agency could hope for.”

The Atkins Group was started in 1963 by Steve’s father, Chip Atkins. Through its 45-year history, the agency has worked on campaigns and creative for local clients including; CPS Energy, UT Health Science Center, South Padre Island Convention & Visitors Bureau, Valley International Airport, SAS Shoes, Bartlett Cocke General Contractors, Biomed SA, Vision Spirits, Diamond K Ranch, Park Place Real Estate Services and others. Because of its extensive work in the Rio Grande Valley, the Atkins Group also maintains an office in Harlingen, Texas.

Added Atkins, “The Atkins Group is uniquely positioned to be a valuable part of Spurs, Sports and Entertainment team. There is a great fit with these championship-level players, because we have the same kind of senior level, nationally award winning-talent in our group. Just like the San Antonio Spurs Silver Stars, Rampage and Toros, we know how to suit up and win on behalf of our clients.”

Senior team members of the agency are co-creative directors Dirk Mitchell and James Howe; media director, Ann Perrine; account service director, Patrick Riley; and director of Web/Interactive, Lewis Smith. The San Antonio-based agency is led by its President, Steve Atkins.